Advert informs visitors
We are generally confident that Gauteng motorists are well acquainted with the process of registration and payment for e-tolls, but we cannot assume that motorists from other provinces have the same level of knowledge and understanding. It is therefore our duty to extend this kind of education to other provinces, as we know from statistics that motorists from other provinces also travel to the province.
The objective of the advert was to achieve exactly that and was therefore not a waste of money. The reader should have looked at the bigger picture before arriving at such an unfortunate conclusion.
Vusi Mona, Sanral general manager of communications