Whack and waggle at Humewood festival

Ready for the Whack, Waggle and Win Humewood Golf Festival, sponsored by Jaguar Land Rover Eastern Cape, are the sponsors’ brand manager Dylan Wightman, left, and club general manager Brendon Timm. The festival takes place at the famous links course from May 27 to June 2
Ready for the Whack, Waggle and Win Humewood Golf Festival, sponsored by Jaguar Land Rover Eastern Cape, are the sponsors’ brand manager Dylan Wightman, left, and club general manager Brendon Timm. The festival takes place at the famous links course from May 27 to June 2
Image: Fredlin Adriaan

The organisers of the annual Humewood Golf Festival plan to introduce an additional element of fun when golfers tee off at the famous course in Port Elizabeth from May 27 to June 2.

Presenting the Whack, Waggle and Win Festival, sponsored by Jaguar Land Rover Eastern Cape, the idea is to ensure that the golfers have a memorable time as they go around one of the country’s few true links courses.

Club manager Brendon Timm said they wanted to add some fresh elements this year to promote the festive nature of the week.

“Over the past 17 years we have always held a festival of golf at Humewood, but this year we decided to change things and bring the public an event that is more festive,” he said.

“Players are encouraged to enjoy not just one day of golf, but hopefully to come back and enjoy some more rounds during the week.

“We will have a gin tent, food trucks and lots more.”

He said Jaguar Land Rover played a critical role in the club’s ability to deliver a top-quality series of competitions over the seven days.

“They have been great supporters of Humewood Golf Club over the years and we feel that both parties have benefited from this relationship,” Timm said.

“The sponsorship really allows us to put together a great event that will be remembered by guests and members alike.
“Our brands align beautifully. We can only both grow our brand from this event.

“Last year, we saw just under 1 000 players over the seven days and we believe that with our new look and feel we can definitely expect at least a 10% increase in numbers.”

Besides a Fitch and Leeds gin bar during the week, there will be live music on offer and a quality range of prizes for each of the days.

“We are partnering with Mantis Collection and a few other companies, which allows us to offer some attractive prizes for the festival.

“This will help us take it to a whole new level,” Timm said.

He said companies or individuals interested in gaining exposure at the festival would be able to do so by contacting Lara McLoughlin (Lara@lprmanagement.co.za or 076-610-6407).

Rounds will be charged at R170 a head.

Bookings can be done through the pro shop at (041) 583-2137 or e-mail: bookings@humewoodgolf.co.za

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