A new venture aims to bring top acts to Port Elizabeth while simultaneously nurturing music talent in the city.
Louis Jansen van Rensburg, founder of Treble Effect – a non-profit organisation offering life skills and music lessons to children from impoverished areas, places of safety and children’s homes – has joined forces with Michelle Campbell Publicity, known for organising top acts, to create the concept, “Music is for Everyone”.
Through the collaboration, they hope to bring national acts to Port Elizabeth, keep door fees under R200, set up a system whereby children can be mentored by musicians and raise funds for Treble Effect.
“We both feel strongly that music is not only for the elite. Music is not only for those who can afford it. Top class shows should be accessible to everyone,” Campbell said.
The concept starts with 33 Chapel St Studios, a new venue for national and hopefully international acts to perform.
“We intend to mimic a structure used by many venues in Cape Town and Johannesburg. The venue, accommodation and transport are given to the artist and a door split is negotiated between the artists and the venue,” Campbell said.
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