GLOBEFLIGHT has joined the war on rhino poaching with its “Spot the Rhino” campaign.
It is taking its campaign around South Africa to raise awareness and funds for the International Anti-Poaching Foundation (IAPF) and the Wilderness Wildlife Trust.
The campaign, which started in Swaziland in June, has visited 11 destinations countrywide on a 16- town tour, stopping in each town to hand out thousands of 3D rhino puzzles. The four-member Globeflight team is accompanied by their uniquely painted rhino mascot, Ilanga (“sunshine”).
The team spent two hours yesterday handing out 30000 green 3D rhino puzzles and will be back at the corner of 17th Avenue and Buffelsfontein Road today between 6.30am and 9am, Globeflight marketing director Megan Kennaird said.
“In each town, 3D rhino puzzles will be distributed for people to assemble and take ‘selfie’ photos or videos in interesting and fun poses,” she said.
“The photos must be posted to Globeflight’s Facebook page, to YouTube or the company’s Twitter handle [@Globeflight1] to stand a chance to win fantastic prizes.
“At the end Globeflight will donate a lump sum to the two charities [which cannot yet be disclosed].”
The campaign will culminate in an auction in October in Johannesburg, where the 200kg fibreglass mascot will be auctioned.
Entries for the selfie competition close on September 26. The winner will receive a R5000 cash prize. – Tremaine van Aardt