By Louisa Peacock
STUDENTS at a top British university spent £9793 (R144798) on sex toys and soft bondage in the last year, an analysis based on sales at an online sex toys retailer shows.
Cambridge students topped a league table detailing sex spending at top colleges in the UK and those at Oxford University came second on the league table, spending £9689 (R143260) on sex toys, the analysis showed. Oxford students favoured more exclusive toys than those of Cambridge, spending almost three times on vibrators.
Manchester University came third, with students spending just £5441 (R80449), the figures by online sex-toy retailer Lovehoney show. Cambridge students visited Lovehoney’s site 5995 times last year compared with 5158 visits from Oxford and 3905 from Manchester.
Lovehoney said the high levels of spending on sex toys appeared to show a “heightened interest in sex [among] students in the Russell Groupof universities”.
All bar three of the top 10 spending colleges are in the Russell Group. Five other Russell Group colleges made the top 20 – Nottingham (£2811 – 12th), Durham (£2451 – 15th), Bristol (£2332 – 18th), Cardiff (£2300 – 19th) and Exeter (£2,299 – 20th).
Lovehoney – which based its analysis on spending using Google Analytics, which allows retailers to work out the spender’s e-mail address – said the figures could mean that “students’ high IQs may also have high sex drives”.
Lovehoney co-founder Neal Slateford said: “It is interesting that spending on sex toys is far higher at our elite universities. It’s no bad thing if brainier people are randier but we tend to find that everyone in the UK has become interested and relaxed about sex.”
Cambridge University graduate Alice Little, 27, who studied English at New Hall, said: “It seems Oxbridge students know that sex and sex toys are the smartest way to relieve stress. Cambridge has a work hard, play hard culture, so it comes as no surprise Cambridge students spend the most to relieve the pressure of studying at a top university.
“High-achievers aim for excellence in all areas of their lives, so it makes sense that achieving sexual happiness is one of their goals.”
Felix Hamer, studying at Keble College, Oxford, said: “I think intelligent people are more creative in bed”.
A 19-year-old female student studying English at Oxford said: “When I came to university in Oxford, I was struck by how open everybody was about sex. Oxford sometimes has a bit of a stuffy, old-fashioned reputation, but in terms of sexuality it’s very liberal.
“The added independence means that you can actually start to experiment with new things.” – The Telegraph