A POPULAR restaurant in Port Elizabeth has received a top national award for its marketing efforts.
The co-owner of News Cafe at The Boardwalk, Sandy Zoetmulder, said the restaurant scooped the National Marketer of the Year for 2014 award at a ceremony held at Shelly Point in the Western Cape by the Four news Development Group – which owns the international News Cafe brand.
The group previously recognised News Cafe at The Boardwalk as the 2010 Brand Builder of the Year and 2012 Marketer of the Year.
Zoetmulder said the Marketer of the Year award was judged on the restaurant’s marketing activities, such as promotions held at the restaurant, its social media platforms, and involvement in city events.
“We offer a great entertainment experience for our aspirational customer base.”